Technological innovations have brought many benefits to consumers: wider choice, better prices and greater transparency about the merits of particular products. For shopping mall operators however they make for a challenging environment, especially when business costs continue to increase.
The key for shopping mall owners in addressing these challenges is to harness forces such as social, mobile and e-commerce for their own advantage. Social and mobile channels can be integrated with mall experiences to offer customers richer, more rewarding visits – to the benefit of their tenant customers. Using a range of technologies, forward-looking shopping mall owners can maximise rent yields by analysing footfall and traffic flow across the property.
JOS provides end-to-end integrated solutions to help shopping mall owners stay relevant in an age of internet shopping, price comparison sites and social product reviews. We combine access to a broad range of industry-specific technologies with high quality technology consultancy and sector knowledge.
We have a broad range of capabilities but examples of the support JOS can offer include:
- Capitalise on mobile and social channels to encourage visitors to the stores and build customer loyalty
- Collect and analyse data from around the mall that could be used to improve business performance and the visitor experience
- Install and operate wireless networks able to push targeted marketing to visitors